Cypress is a very interesting company that has two important products: CapSense and PsoC. The staff knows this well, as well as the competitors:
Quantum , IDT and Synaptics regarding CapSense capacitive sensors.
Microchip , Atmel and Freescale regarding the micro, to whom Cypress replies with PSoC.
Besides in the video you will also see the SuperSync Cypress memories performances compared to the Samsung ones...
And finally here it is:

Oops, I almost forgot, does the Stock Exchange collapse from a few month ago coincide with this video on Youtube?